A pipeline that builds itself around your sales goal.
Five things: the pipeline a search hands back, the system that produces it, the source territory it navigates, the scout itself, and the workspace around it. Every material claim carries the evidence behind it.
From brief to checked pipeline — in one place.
The search hands over a pipeline, not a spreadsheet. Every lead arrives with the evidence behind it, the signal that makes now the moment, and a confidence number you can argue with. Learning from the outcomes you mark is planned, not built: the figures below show what it is for.
| Leads found | Qualifying | Contacted | Replied | Meetings | Won | Expanding |
|---|---|---|---|---|---|---|
| 1,284 | 612 | 410 | 126 | 48 | 11 | 4 |
| across 9 searches | 48% of previous | 67% of previous | 31% of previous | 38% of previous | 23% of previous | 36% of previous |
Fit is measured against your criteria — not a vendor's generic score. Click a lead.
Nordpump Industri ABThe role to reach: Hållbarhetschef
Why this lead
- In CSRD scope from FY2026Register and filing0.98
- Head of sustainability owns CSRD reportingInferred. From your playbook0.90
- No reporting tool visibleInferred. Absence recorded on 4 sources0.71
- Not an existing customerYour exclusion list1.00
What we could not stand behind
- Works with a reporting consultancyNo dated source
- Direct line not publishedThe switchboard is the route
Signals
- Regulatory obligation, strongFY2026
- Hiring ESG analyst, strongReason to call.11 days ago
- News mention, moderate5 weeks ago
Competitor view
No footprint found. 3 sources checked, including two competitor case-study pages.
Planned: analytics built on your outcomes, not a benchmark
Illustrative demo data — not a Phiuto performance claim.
Illustrative. Meetings 8× in 12 weeksResearch time −11 h/week vs. your own baseline
- Run 1€18.40
- Run 5€11.20
- Run 9€7.60
Falls because the companies are already resolved, the sources are already understood, and your model already knows what a good lead looks like.
What's working for you, with sample sizes
Illustrative- Recent sustainability hiren = 6338%
- Sustainability lead as first contactn = 14229%
- No competitor footprint visiblen = 8824%
- First report due this yearn = 5121%
- CFO as first contactn = 979%
Planned: when a pattern is strong enough, Phiuto will propose it as a change to your search — “your won deals skew to companies that hired into the function in the last six months; shall I weight that?” You will confirm it or dismiss it. Nothing will change behind your back.
One lead, as the planned product would follow it
Illustrative- Day 0Opener draftedFact-based, evidence-linked, rewritten by you. Phiuto has no send button.
- Day 0Re-checked before contactRole still current, company still in scope — verified the morning you reach out.
- Day 4Follow-up proposedDrafted only because a new signal landed: they published the report.
- Day 9RepliedMarked in the pipeline — the first real outcome data on this segment.
- Day 12MeetingBuying group updated: CFO added as sponsor from a public appointment notice.
- Day 54WonWritten back to your model: this profile, this signal, this persona, this approach.
- Day 90Expansion signalThey opened a second site. Same engine, now working for customer success.
The figures here are illustrative. Measuring them on your own leads, outcomes and market is planned, not built. A run that produces no reusable knowledge is a run we ran badly.
A qualified lead is not one API call.
Between “this is what I sell” and a company worth calling sits a coordinated system of specialised components — each one a real engineering problem. The agents are not the product; the system that drives them toward a sales goal, learns your business along the way, and can prove how it got there, is.
Orchestrator
Owns the sales goal, the budget and the stopping rules. The only component that can decide to stop.
Goal accepted, public sources onlyGoal accepted, public sources onlySeller model
Reads your website into a seller model and testable lead criteria. Every assumption is surfaced, never guessed.
6 criteria compiled from your websiteSeller model reusedSource intelligence
What each source holds, how it’s accessed, on what legal basis, what it costs, when it breaks.
34 candidate sourcesSkippedStrategy
Scores search paths on yield, fit quality, freshness, cost, access and compliance.
Rung A: register and websitesRe-plan to rung B: filings, job postsStarts at rung B, from memoryAcquisition & extraction
Registers, company websites, press, filings and job posts, turned into structured claims.
412 companies, 63 tested+7 companies, 22 signals473 companies, 96 testedCompany resolution
One company is one record (org.nr), with the evidence attached.
397 companies resolved84% of companies reusedVerification
Cross-checks the company fit and the signals against independent sources. Circular corroboration is detected.
34 corroboratedCorroboratedCorroboratedGoal evaluator
Sorts every lead into qualifying, company_only, disqualified or undecidable, and says “unattainable within constraints” out loud.
34 of 50, not satisfiedCriterion unmet, re-plan.41 of 50, deliver and gap report48 of 50, satisfied first attemptMemory
Every run writes back: the seller model, strategies, failures, costs, source behaviour, resolved companies. Learning from the outcomes you mark is planned.
+6 sources, +397 companies, seller model v3Reuse up
Complete, memory updated.
Complete. Fewer steps.
Non-negotiables, enforced in code
- Provenance is part of the record, not a log.
- Confidence is computed from corroboration — never asserted by a model.
- Licence terms and personal-data limits are checked in code, at acquisition and at delivery.
- Budgets are hard ceilings — a run stops at its limit, never past it.
- Every run keeps its evidence trail — auditable end to end.
- “This company could not be tested from public pages, because Y” is an output type, not an exception.
The models are rented. The seller models, the source intelligence and the company graph are the part we are building to keep. Reusing them from one run to the next is planned, not built.
Where the companies are, as a territory our agents navigate.
Every source we've ever touched — registers, company websites, press, filings, job boards — is a node in a graph, connected by what links to what. Agents traverse it in parallel: reaching a node probes it, a page that names the right role marks it a hit and opens its neighbours, a dead end is recorded so no agent wastes time there again. A simulated traversal is below.
Source intelligence graph
Illustrative. A simulated traversal.
- Agent
- Hit
- Probed
- Dead end
- Unvisited
- Path taken
- Agents
- 6
- Sources probed
- 120
- Hits
- 46
- Dead ends mapped
- 15
A scout that shows its work.
The scout turns a seller's brief into a checked shortlist: discovery, verification, the evidence behind each lead, and the reason to reach out. Below is the shape of one result; the live scout produces it from your own website.
What you get back
Nordpump Industri AB: the role to reach is the head of sustainability1. The company falls inside CSRD scope from its 2026 financial year2, and eleven days ago it advertised for an ESG analyst3. One claim was cut4.
- Illustrative lead. Invented company. A public scout names the role to reach, never the person.
- 1From your playbook. The role that owns CSRD reporting at a company like this.
- 2Checked. Public company register and the annual filing.
- 3Reason to call. A job post, eleven days old.
- 4Can't verify. No dated source for it. Cut before delivery.
Illustrative. Blue is checked against a public source, the highlighter is the reason to call, and red is cut because nothing backs it.
The workspace around the scout.
Lead Engine is where the scout is heading: account intelligence, buying committees, territory whitespace, sequences, pipeline and exports prepared around evidence. Today it is a preview on fictional data, not a live feature.
The scout opens soon as a public beta.
Anyone will be able to try it, and it will be a beta. Runs can be slow, and coverage is uneven: public company registers are searched in Sweden, Norway and Finland today and job ads in Sweden. Elsewhere the scout works from company websites and the open web.
Open to everyone, soon
No account and no login will be needed. You will paste your company's website and press the button.
Every source visible
You watch it search, page by page, and keep the list of everything it read. A claim it cannot back with a source is cut, not padded.
Companies and roles
Public scouts return the companies that fit and the role to reach at each. Never a named person. A search built with the founder can go further.
Tell us what you sell and who you sell to.
We are early, and will start with a small number of teams — B2B sales, GTM and revenue teams, agencies, founder-led sales.